If you have gone through the trouble of growing your website, building up your fans, and creating a product, it only makes sense you'd want to market it as efficiently as possible. There are many ways to accomplish this, but using a program like Leadpages is a great way to streamline it.
Leadpages helps you create landing pages and sales pages using easy templates that have been designed and tested to optimize conversions. It's perfect if HTML and CSS isn't your strong suit. They also have many templates set up that you only need to tweak to have them ready for your content.
They provide A/B testing, conversion tracking, and other great human-friendly analytics that will help you maximize your sales. Leadpages integrates with your website and your marketing automation app making the capture of email addresses easy.
How do you approach this? Let me know in the comments below.