This is part of my Makin' Bacon podcast, you can check out all the episodes or subscribe on your favorite podcast player.
Today we talk about how to work with traditional publications, when to engage with negative commenters, and how to respond in a crises.
Life as a food blogger is generally pretty low key most of the time. We write recipes, we take photos, we put it up on our website. But every once in a while something goes wrong and you're thrust into a crisis. Or, you know, there's a global pandemic. When this happens, it can be really hard to know what to do. But luckily today's guest is the perfect person to help us navigate through it all.
After spending more than the 20 years at the intersection of technology, science, health, policy, and ethics. He is now a consultant to corporations, academic institutions, and other organizations on crisis communications and reputation management. I can't wait to learn from today's guest communicator, strategist and occasional food and wine blogger, Doug Levy.
The video of the interview is also available on the Makin' Bacon YouTube Channel.
Doug Levy is a Peabody Award winning investigative reporter who covered healthcare and medicine for USA today for most of the 1990s. He's an author of the bestselling handbook on emergency communications, The Communications Golden Hour, the essential guide to public information when every minute counts.
If you want to read some more about this, here are a few helpful links.
Transcription Coming Soon