This is part of my Makin' Bacon podcast, you can check out all the episodes or subscribe on your favorite podcast player.
As bloggers we often become experts at writing about food, of connecting to our audience, and clearly explaining how to make something in their kitchen...but writing sales and marketing copy is a whole nother beast! Luckily today's guest is the perfect person to help us out!
Today, we dive into how to write compelling copy for your landing pages, how to maximize profits through lower-priced items, and how to sell without feeling icky! Next, on Makin' Bacon!
The video of the interview is also available on the Makin' Bacon YouTube Channel.
She is a 13 year veteran direct-response copywriter. From Alyson's start as the Director of Marketing at Glazer-Kennedy Insider's Circle (working and writing for Dan Kennedy and Bill Glazer) to her private business helping hundreds of coaches, authors and speakers, to her podcast helping you market your business AND put good into the world - she lives and breathes effective marketing that works WITHOUT selling your soul.
I can't wait to learn from today's guest, Alyson Lex, sales copywriter and co-host of System to THRIVE.
If you want to read some more about publishing books, here are a few helpful links.