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This is part of my Makin' Bacon podcast, you can check out all the episodes or subscribe on your favorite podcast player.

Barbara Hobart Product Creator

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Barbara Hobart is a television writer/producer who has also been manufacturing and developing products since 1994. (She invented and introduced the first injection-molded decorative light switch cover to the UK.) She expanded her company, HomePlates Worldwide, and now consults with companies large and small to help strengthen brand identities and awareness through custom products.

In October 2019, she launched Private Label Brand Academy and teaches businesses and individuals how to generate revenue and promote themselves by creating their own line of custom products.

Listen to or Watch the Interview

This episode from the Makin' Bacon Podcast podcast is available on all your favorite podcast platforms including Apple Podcasts, Spotify, Stitcher, Overcast, and Google Podcasts.

About Barbara Hobart

Barbara Hobart is a television writer/producer who has also been manufacturing and developing products since 1994. (She invented and introduced the first injection-molded decorative light switch cover to the UK.) She expanded her company, HomePlates Worldwide, and now consults with companies large and small to help strengthen brand identities and awareness through custom products. Clients include: Laura Ashley, British Home Stores, John Lewis Department Store, House of Blues, The Coca Cola Company, Netflix, Opry Entertainment, Blake Shelton, Organic Girl, Gifford's Ice Cream, and many more.

In addition to creating products for others, she inadvertently became a food blogger when she created a new line of products for the home chef. Instant PotLuckTM features recipes, accessories, and the occasional passive/aggressive cooking tips from her mother, Bernice. In May 2019, she created Best Ever Backdrops, a line of waterproof, stain-resistant, lightweight backdrops for bloggers, stylists, and photographers because she was tired of watching her photographer friends lift massive chunks of marble and slabs of wood. In October 2019, she launched Private Label Brand Academy and teaches businesses and individuals how to generate revenue and promote themselves by creating their own line of custom products.

Key Takeaways

  • How did you go from writing and producing on TV to product creation?
  • How to find and figure out that products will work for your audience
  • How to harness your expertise to stand out
  • How to use print on demand and white label products to promote yourself
  • Why you should create a product or cookbook TODAY
  • How giveaways can boost your sales

Links and Mentions

  • Private Label Brand Academy: https://www.privatelabelbrandacademy.com/
  • Home Plates: https://www.homeplateswholesale.com/

If you want to read some more about this, here are a few helpful links.

Do you have some traffic and fans but you're not making as much money as you would like? It's time to take back control of your blog, diversify your income stream, and start moving forward again. And this FREE food blogging video course is exactly what you need to get you there.

How do you approach this? Let me know in the Makin Bacon Facebook Group or the comments below.

Transcription of Barbara Hobart Podcast

Transcription Coming Soon


Jason logsdon headshot Hi, I'm Jason Logsdon! I'm an adventurous home cook and the head writer and photographer for Amazing Food Made Easy. I grew my income to 6-figures by focusing on serving my Fans by providing massive value, and I want to help you do the same.
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